{"id":5669,"date":"2024-01-15T14:14:19","date_gmt":"2024-01-15T13:14:19","guid":{"rendered":"https:\/\/thebrandproject.com\/?page_id=5669"},"modified":"2024-01-25T13:45:16","modified_gmt":"2024-01-25T12:45:16","slug":"radgivining","status":"publish","type":"page","link":"https:\/\/thebrandproject.com\/no\/radgivining\/","title":{"rendered":"R\u00e5dgivining"},"content":{"rendered":"\n<section class=\"block top-section grid-12\">\n\n    <div class=\"wrapper grid-12 small fade-me\">\n        <h1>R\u00e5dgivning<\/h1>\n                    <div class=\"arrow\">\n                <?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg width=\"254px\" height=\"255px\" viewBox=\"0 0 254 255\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>Group 8<\/title>\n    <g id=\"Finalz-NEW-LOGO\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"TBP-Home-Desktop-New-Logo\" transform=\"translate(-180.000000, -362.000000)\">\n            <g id=\"Group-4\" transform=\"translate(180.000000, 362.715729)\">\n                <polygon id=\"Fill-1\" fill=\"#1D1D1B\" points=\"0 0 0 21.1666102 232.832712 21.1666102 232.832712 253.999323 253.999323 253.999323 253.999323 0\"><\/polygon>\n                <polygon id=\"Fill-2\" fill=\"#000000\" points=\"0 0 0 21.1666102 232.832712 21.1666102 232.832712 253.999323 253.999323 253.999323 253.999323 0\"><\/polygon>\n                <polygon id=\"Fill-3\" fill=\"#000000\" points=\"0 239.032667 14.9673334 254 251.32217 17.6434703 236.35653 2.67783019\"><\/polygon>\n            <\/g>\n        <\/g>\n    <\/g>\n<\/svg>            <\/div>\n                <h2>Kjernen i strategisk merkevarebygging ligger i skj\u00e6ringspunktet mellom markedsinnsikt, prosess, og utformingen av langsiktige strategier. <\/h2>\n    <\/div>\n\n\n    <style>.svg-animation{position:absolute;bottom:0px;right:0px;z-index:0;width:100%;display:block}.svg-animation.bottom{left:0px;right:auto;bottom:0px;top:auto}.svg-animation.top{right:0px;top:-1px;bottom:auto}.svg-animation .wrapper-noanimate{position:relative;display:block;overflow:hidden;width:100%;background-repeat:repeat-x}.svg-animation .wrapper-noanimate svg{position:absolute;bottom:0px;right:0px}.svg-animation .svg-wrapper{position:relative;display:block;overflow:hidden;width:1440px}.svg-animation .svg-wrapper svg{position:absolute;bottom:0px;-webkit-transition:all 3s ease;transition:all 3s ease;right:0px}.svg-animation.large .svg-wrapper,.svg-animation.large .wrapper-noanimate{height:117px}@media screen and (max-width:47.9375em){.svg-animation.large .svg-wrapper,.svg-animation.large .wrapper-noanimate{height:117px}}.svg-animation.medium .svg-wrapper,.svg-animation.medium .wrapper-noanimate{height:12.5rem}.svg-animation.medium .svg-wrapper svg,.svg-animation.medium .wrapper-noanimate svg{-webkit-transition:all 2s ease;transition:all 2s ease}.svg-animation.small .svg-wrapper,.svg-animation.small .wrapper-noanimate{height:3.5625rem}.svg-animation.small .svg-wrapper svg,.svg-animation.small .wrapper-noanimate svg{-webkit-transition:all 2s ease;transition:all 2s ease}.svg-animation.large .svg-wrapper{height:117px!important}.svg-animation.medium .svg-wrapper{height:200px!important}.svg-animation.small .svg-wrapper{height:48px!important}section.top-section .wrapper{padding:11.25rem 0 3.125rem 0;-ms-grid-column:1;-ms-grid-column-span:12;grid-column:1\/13}section.top-section .wrapper h1{font-family:avenirbold,sans-serif;font-size:5rem;line-height:5.6875rem;overflow:visible;font-weight:900;-ms-grid-column:1;-ms-grid-column-span:11;grid-column:1\/12;margin-bottom:0.625rem}@media screen and (max-width:47.9375em){section.top-section .wrapper h1{font-size:2.375rem;line-height:2.6875rem}}section.top-section .wrapper h2{font-family:avenirreg,sans-serif;font-size:1.5625rem;line-height:2.125rem;font-weight:400;overflow:visible;-ms-grid-column:1;-ms-grid-column-span:11;grid-column:1\/12}@media screen and (max-width:47.9375em){section.top-section .wrapper h2{font-size:1.125rem;line-height:1.5rem}}section.top-section .wrapper .arrow{-ms-grid-column:1;-ms-grid-column-span:4;grid-column:1\/5}section.top-section .wrapper .arrow svg{width:11.25rem;height:11.25rem;margin-top:0.4375rem}section.top-section .wrapper.small{-ms-grid-column:1;-ms-grid-column-span:11;grid-column:1\/12}section.top-section .wrapper.small h1{margin-bottom:4.375rem}section.top-section .wrapper.small h2{-ms-grid-column:5;-ms-grid-column-span:7;grid-column:5\/12}@media screen and (max-width:63.6875em){section.top-section .wrapper{-ms-grid-column:1;-ms-grid-column-span:11;grid-column:1\/12}section.top-section .wrapper .arrow svg{width:7.25rem;height:7.25rem}section.top-section .wrapper.small{-ms-grid-column:1;-ms-grid-column-span:9;grid-column:1\/10}section.top-section .wrapper.small h1{margin-bottom:1.875rem}}@media screen and (max-width:47.9375em){section.top-section .wrapper{-ms-grid-column:1;-ms-grid-column-span:12;grid-column:1\/13;padding:6.25rem 0 1.25rem 0}section.top-section .wrapper .arrow{-ms-grid-column:1;-ms-grid-column-span:12;grid-column:1\/13}section.top-section .wrapper .arrow svg{width:8.0625rem;height:8.0625rem}section.top-section .wrapper.small{-ms-grid-column:1;-ms-grid-column-span:12;grid-column:1\/13}section.top-section .wrapper.small h1{margin-bottom:0;overflow:visible}section.top-section .wrapper.small h2{-ms-grid-column:1;-ms-grid-column-span:12;grid-column:1\/13;font-size:1.5625rem;line-height:2.1875rem;margin-top:0.625rem}}<\/style><\/section>\n\n\n<section class=\"block content   \" > \n    \n     \n\n   \n   <div class=\"grid-12\">\n\n    <div class=\"wrapper fade-me split full\">\n        \n                    <div class=\"title\">\n                            <\/div>\n        \n        <div class=\"content \">\n            <p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-5502\" src=\"https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-31-720x720.png\" alt=\"\" width=\"720\" height=\"720\" srcset=\"https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-31-720x720.png 720w, https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-31-500x500.png 500w, https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-31-768x768.png 768w, https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-31.png 1080w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/p>\n                    <\/div>\n\n                    <div class=\"right hideright\">\n                <p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-5504\" src=\"https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-32-720x720.png\" alt=\"\" width=\"720\" height=\"720\" srcset=\"https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-32-720x720.png 720w, https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-32-500x500.png 500w, https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-32-768x768.png 768w, https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-32.png 1080w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/p>\n            <\/div>\n        \n            <\/div>\n\n        <\/div>\n<style>.svg-animation{position:absolute;bottom:0px;right:0px;z-index:0;width:100%;display:block}.svg-animation.bottom{left:0px;right:auto;bottom:0px;top:auto}.svg-animation.top{right:0px;top:-1px;bottom:auto}.svg-animation .wrapper-noanimate{position:relative;display:block;overflow:hidden;width:100%;background-repeat:repeat-x}.svg-animation .wrapper-noanimate svg{position:absolute;bottom:0px;right:0px}.svg-animation .svg-wrapper{position:relative;display:block;overflow:hidden;width:1440px}.svg-animation .svg-wrapper svg{position:absolute;bottom:0px;-webkit-transition:all 3s ease;transition:all 3s ease;right:0px}.svg-animation.large .svg-wrapper,.svg-animation.large .wrapper-noanimate{height:117px}@media screen and (max-width:47.9375em){.svg-animation.large .svg-wrapper,.svg-animation.large .wrapper-noanimate{height:117px}}.svg-animation.medium .svg-wrapper,.svg-animation.medium .wrapper-noanimate{height:12.5rem}.svg-animation.medium .svg-wrapper svg,.svg-animation.medium .wrapper-noanimate svg{-webkit-transition:all 2s ease;transition:all 2s ease}.svg-animation.small .svg-wrapper,.svg-animation.small .wrapper-noanimate{height:3.5625rem}.svg-animation.small .svg-wrapper svg,.svg-animation.small .wrapper-noanimate svg{-webkit-transition:all 2s ease;transition:all 2s ease}.svg-animation.large .svg-wrapper{height:117px!important}.svg-animation.medium .svg-wrapper{height:200px!important}.svg-animation.small .svg-wrapper{height:48px!important}section.content{position:relative;overflow:visible}section.content.illu{padding-bottom:10.625rem}section.content .wrapper{-ms-grid-column:2;-ms-grid-column-span:10;grid-column:2\/12;font-family:avenirreg,sans-serif;font-size:1.125rem;line-height:1.5rem;padding-top:1.875rem;padding-bottom:1.875rem}section.content .wrapper h1{font-family:avenirbold,sans-serif;font-size:5rem;line-height:5.6875rem;overflow:visible;font-weight:900;margin-bottom:0.2em}@media screen and (max-width:47.9375em){section.content .wrapper h1{font-size:2.375rem;line-height:2.6875rem}}section.content .wrapper h2{font-family:avenirreg,sans-serif;font-size:3.4375rem;line-height:4.625rem;font-weight:400;overflow:visible;margin-bottom:0.4em}@media screen and (max-width:47.9375em){section.content .wrapper h2{font-size:1.5625rem;line-height:2.1875rem}}section.content .wrapper h3{font-family:avenirreg,sans-serif;font-size:3.125rem;line-height:3.625rem;font-weight:400;overflow:visible;margin-bottom:0.5em}@media screen and (max-width:47.9375em){section.content .wrapper h3{font-size:1.5625rem;line-height:2.1875rem}}section.content .wrapper h4{font-family:avenirreg,sans-serif;font-size:1.5625rem;line-height:2.125rem;font-weight:400;overflow:visible;margin-bottom:1.4em}@media screen and (max-width:47.9375em){section.content .wrapper h4{font-size:1.125rem;line-height:1.5rem}}section.content .wrapper h5{font-family:avenirreg,sans-serif;font-size:1.375rem;line-height:1.875rem;font-weight:400;margin-bottom:1.4em}@media screen and (max-width:47.9375em){section.content .wrapper h5{font-size:1.125rem;line-height:1.5rem}}section.content .wrapper p{font-family:avenirreg,sans-serif;font-size:1.125rem;line-height:1.5rem;margin-bottom:1.4em}section.content .wrapper img{margin-bottom:1.4em;width:100%;height:auto}section.content .wrapper strong{font-family:avenirbold}section.content .wrapper b{font-family:avenirbold}section.content .wrapper a{text-decoration:none;color:black}section.content .wrapper a:hover{text-decoration:underline}section.content .wrapper a.button{text-align:center;font-family:avenirbold,sans-serif;font-size:0.9375rem;line-height:1.125rem;letter-spacing:1.6;text-transform:uppercase;margin-top:3.125rem;text-decoration:none;color:black;position:relative;overflow:visible}section.content .wrapper a.button svg{-webkit-transform:rotate(-90deg);transform:rotate(-90deg);width:2.5rem;height:2.5rem;position:absolute;top:-0.6rem;margin-left:1.25rem}section.content .wrapper a.button svg g{stroke-width:3}section.content .wrapper a.button:hover{opacity:0.5}@media screen and (max-width:47.9375em){section.content .wrapper a.button{font-size:0.8125rem;letter-spacing:1px}section.content .wrapper a.button svg{-webkit-transform:rotate(-90deg);transform:rotate(-90deg);width:1.25rem;height:1.25rem;top:-0.25rem}}section.content .wrapper ol,section.content .wrapper ul{overflow:visible;margin-left:1.875rem;padding:0px;margin-bottom:1.4em}section.content .wrapper ol li,section.content .wrapper ul li{overflow:visible}@media screen and (max-width:63.6875em){section.content .wrapper{-ms-grid-column:1;-ms-grid-column-span:12;grid-column:1\/13}}@media screen and (max-width:47.9375em){section.content .wrapper img{margin:1em 0 1.4em 0}}section.content .wrapper.split{overflow:visible}section.content .wrapper.split .title{width:100%;float:left;font-family:avenirreg,sans-serif;font-size:3.125rem;line-height:3.625rem;font-weight:400;overflow:visible;margin-bottom:0.5em;overflow:visible}@media screen and (max-width:47.9375em){section.content .wrapper.split .title{font-size:1.5625rem;line-height:2.1875rem}}section.content .wrapper.split .content{overflow:visible;width:60%;float:left;padding-right:30px}section.content .wrapper.split .right{width:38%;float:right}section.content .wrapper.split .right ul{padding-left:35px}section.content .wrapper.split .right ul li{font-family:avenirreg,sans-serif;font-size:1.125rem;line-height:1.5rem;line-height:1.8rem;padding:0.125rem 0;overflow:visible;list-style-type:none}section.content .wrapper.split .right ul li:before{content:\"\";width:20px;height:20px;border:1px solid black;display:block;float:left;margin-right:0.625rem;margin-top:2px;margin-left:-35px}@media screen and (max-width:63.6875em){section.content .wrapper.split .right ul li{letter-spacing:0.9px;line-height:1.5625rem;padding:0.0625rem 0}section.content .wrapper.split .right ul li:before{margin-top:0px}}@media screen and (max-width:47.9375em){section.content .wrapper.split .content{width:100%;margin-bottom:0}section.content .wrapper.split .content.hideleft{display:none}section.content .wrapper.split .right{width:100%}section.content .wrapper.split .right ul{margin-left:0}section.content .wrapper.split .right ul li{padding:0}section.content .wrapper.split .right ul li:before{width:15px;height:15px}section.content .wrapper.split .right.hideright{display:none}}section.content .wrapper.full{-ms-grid-column:1;-ms-grid-column-span:11;grid-column:1\/12}section.content.post .grid-12{border-bottom:1px solid black;margin-bottom:2.5rem}section.content.post .wrapper{font-family:avenirreg,sans-serif;font-size:1.125rem;line-height:1.5rem;-ms-grid-column:2;-ms-grid-column-span:8;grid-column:2\/10;margin-bottom:0}section.content.post .wrapper h5{margin-bottom:0.2em}section.content.post .wrapper .published{font-size:0.875rem;line-height:1.25rem;margin:2.5rem 0 0 0}@media screen and (max-width:63.6875em){section.content.post{border-bottom:none}section.content.post .grid-12{border-bottom:none;margin-bottom:none}section.content.post .wrapper{-ms-grid-column:1;-ms-grid-column-span:12;grid-column:1\/13;border-bottom:1px solid black}}section.content.work .wrapper{-ms-grid-column:3;-ms-grid-column-span:8;grid-column:3\/11}@media screen and (max-width:63.6875em){section.content.work .wrapper{-ms-grid-column:1;-ms-grid-column-span:12;grid-column:1\/13}}<\/style><\/section>\n\n\n\n\n\n<section class=\"block content   \" > \n    \n     \n\n   \n   <div class=\"grid-12\">\n\n    <div class=\"wrapper fade-me split full\">\n        \n                    <div class=\"title\">\n                            <\/div>\n        \n        <div class=\"content \">\n            <h2><strong><span class=\"notion-enable-hover\" data-token-index=\"0\">Merkevare-<br \/>\n<\/span><\/strong><strong><span class=\"notion-enable-hover\" data-token-index=\"0\">strategi<\/span><\/strong><\/h2>\n<h4>Differensiering handler om presisjon. En merkevarestrategi legger grunnlaget for \u00e5 skape en unik virksomhet som er rigget for \u00e5 ta markedsandeler, drive kundelojalitet og skape skal\u00e9rbar vekst.<\/h4>\n<h4>I fellesskap utvikler vi strategier, gjennom grundig analyse og data-drevet innsikt. Vi fasiliterer prosesser med fokus p\u00e5 m\u00e5lbare resultater.<\/h4>\n                    <\/div>\n\n                    <div class=\"right \">\n                <h2><strong>Merkevare-<br \/>\narkitektur<\/strong><\/h2>\n<h4>En strategisk tiln\u00e6rming til din portef\u00f8lje vil muliggj\u00f8re\u00a0vekst i alle produkter og vertikaler.<\/h4>\n<h4>Vi definerer og utvikler disse strategiske relasjonene og omgj\u00f8r dem til langsiktige muligheter.<\/h4>\n            <\/div>\n        \n            <\/div>\n\n        <\/div>\n<\/section>\n\n\n\n\n\n<section class=\"block content   \" > \n    \n     \n\n   \n   <div class=\"grid-12\">\n\n    <div class=\"wrapper fade-me split full\">\n        \n                    <div class=\"title\">\n                            <\/div>\n        \n        <div class=\"content \">\n            <h2><b>Rebranding<br \/>\nog M&amp;A<\/b><\/h2>\n<h4>Markedet endrer seg, konkurrentene innoverer, og kundene forventer mer. Mye mer.<\/h4>\n<h4>Trenger dere bare en endring, eller kanskje dere har gjort et oppkj\u00f8p for raskere vekst og nye vertikaler?<\/h4>\n<h4>Uavhengig av grunn, s\u00e5 representerer en rebranding en strategisk mulighet for endring, vekst og nye markeder.<\/h4>\n                    <\/div>\n\n                    <div class=\"right \">\n                <h2><strong><span class=\"notion-enable-hover\" data-token-index=\"0\">Navn-<br \/>\nprosess<\/span><\/strong><\/h2>\n<h4>Navngivning er en strategisk \u00f8velse der alle elementer av merkevarebygging forenes &#8211; hvor ord blir til identitet. Det er det f\u00f8rste steget i \u00e5 omgj\u00f8re et konsept til en markedsf\u00f8rbar realitet.<\/h4>\n<h4>Vi utvikler navn som styrker din konkurranseposisjon, og skaper med dette en unik identitet for din virksomhet, tjeneste eller produkt.<\/h4>\n            <\/div>\n        \n            <\/div>\n\n        <\/div>\n<\/section>\n\n\n\n\n\n<section class=\"block content   \" > \n    \n     \n\n   \n   <div class=\"grid-12\">\n\n    <div class=\"wrapper fade-me split full\">\n        \n                    <div class=\"title\">\n                            <\/div>\n        \n        <div class=\"content \">\n            <h2><strong><span class=\"notion-enable-hover\" data-token-index=\"0\">Kommunikasjons-<br \/>\n<\/span><span class=\"notion-enable-hover\" data-token-index=\"0\">strategi<\/span><\/strong><\/h2>\n<h4>Strategisk kommunikasjon er fundamentet i effektiv merkevarebygging. Det handler om \u00e5 v\u00e6re presis p\u00e5 hva man skal si og hvor man skal si det.<\/h4>\n<h4>Vi utformer strategier for \u00e5 gj\u00f8re budskapet ditt klart og engasjerende, og skaper direkte og tydelig kommunikasjon mellom merkevaren og m\u00e5lgruppen &#8211; p\u00e5 tvers av kanaler og opplevelser.<\/h4>\n                    <\/div>\n\n                    <div class=\"right \">\n                <h2><strong>Go-to<br \/>\n<\/strong><strong>market<\/strong><\/h2>\n<h4>Kundene venter ikke p\u00e5 produktet ditt. Uansett hvor unikt og bra det m\u00e5tte v\u00e6re.<\/h4>\n<h4>Det \u00e5 lansere en virksomhet eller et produkt krever en tydelig kommersiell strategi og differensiering, samt en forst\u00e5else av bransjen, konkurrentene, pris og posisjonering.<\/h4>\n            <\/div>\n        \n            <\/div>\n\n        <\/div>\n<\/section>\n\n\n\n\n\n<section class=\"block content   \" > \n    \n     \n\n   \n   <div class=\"grid-12\">\n\n    <div class=\"wrapper fade-me split full\">\n        \n                    <div class=\"title\">\n                            <\/div>\n        \n        <div class=\"content \">\n            <h1>Skal vi ta en prat?<\/h1>\n<h4>Uforpliktende. Spennende. Opplysende. Vi er klare for en samtale om dine strategiske ambisjoner.<\/h4>\n<h4>Send oss en melding eller <a href=\"http:\/\/www.calendly.com\/robertleinderskrog\"><span style=\"text-decoration: underline;\">book en samtale direkte her.<\/span><\/a><\/h4>\n<div class=\"frm_forms  with_frm_style frm_style_formidable-style\" id=\"frm_form_10_container\" data-token=\"a544544198675177337b89bfa901e9eb\">\n<form enctype=\"multipart\/form-data\" method=\"post\" class=\"frm-show-form  frm_pro_form \" id=\"form_contactform_no3\" data-token=\"a544544198675177337b89bfa901e9eb\">\n<div class=\"frm_form_fields \">\n<fieldset>\n<legend class=\"frm_screen_reader\">Kontakt oss norsk<\/legend>\r\n\r\n<div class=\"frm_fields_container\">\n<input type=\"hidden\" name=\"frm_action\" value=\"create\" \/>\n<input type=\"hidden\" name=\"form_id\" value=\"10\" \/>\n<input type=\"hidden\" name=\"frm_hide_fields_10\" id=\"frm_hide_fields_10\" value=\"\" \/>\n<input type=\"hidden\" name=\"form_key\" value=\"contactform_no3\" \/>\n<input type=\"hidden\" name=\"item_meta[0]\" value=\"\" \/>\n<input type=\"hidden\" id=\"frm_submit_entry_10\" name=\"frm_submit_entry_10\" value=\"1d502eb631\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/no\/wp-json\/wp\/v2\/pages\/5669\" \/><div id=\"frm_field_66_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container\">\r\n    <div  id=\"field_dffx62_label\" class=\"frm_primary_label\">Navn\r\n        <span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\r\n    <\/div>\r\n    <fieldset aria-labelledby=\"field_dffx62_label\">\n\t<legend class=\"frm_screen_reader frm_hidden\">\n\t\tNavn\t<\/legend>\n\n\t<div  class=\"frm_combo_inputs_container\" id=\"frm_combo_inputs_container_66\" data-name-layout=\"first_last\">\n\t\t\t\t\t<div\n\t\t\t\tid=\"frm_field_66-first_container\"\n\t\t\t\tclass=\"frm_form_field form-field frm_form_subfield-first  frm6\"\n\t\t\t\tdata-sub-field-name=\"first\"\n\t\t\t>\n\t\t\t\t<label for=\"field_dffx62_first\" class=\"frm_screen_reader frm_hidden\">\n\t\t\t\t\tFornavn\t\t\t\t<\/label>\n\n\t\t\t\t<input  type=\"text\" id=\"field_dffx62_first\" value=\"\" name=\"item_meta[66][first]\" autocomplete=\"given-name\" data-reqmsg=\"Navn cannot be blank.\" aria-required=\"true\" data-invmsg=\"Navn is invalid\" aria-invalid=\"false\"  \/><div class=\"frm_description\" id=\"frm_field_66_first_desc\">Fornavn<\/div>\t\t\t<\/div>\n\t\t\t\t\t\t<div\n\t\t\t\tid=\"frm_field_66-last_container\"\n\t\t\t\tclass=\"frm_form_field form-field frm_form_subfield-last  frm6\"\n\t\t\t\tdata-sub-field-name=\"last\"\n\t\t\t>\n\t\t\t\t<label for=\"field_dffx62_last\" class=\"frm_screen_reader frm_hidden\">\n\t\t\t\t\tEtternavn\t\t\t\t<\/label>\n\n\t\t\t\t<input  type=\"text\" id=\"field_dffx62_last\" value=\"\" name=\"item_meta[66][last]\" autocomplete=\"family-name\" data-reqmsg=\"Navn cannot be blank.\" aria-required=\"true\" data-invmsg=\"Navn is invalid\" aria-invalid=\"false\"  \/><div class=\"frm_description\" id=\"frm_field_66_last_desc\">Etternavn<\/div>\t\t\t<\/div>\n\t\t\t\t<\/div>\n<\/fieldset>\n\r\n    \r\n    \r\n<\/div>\n<div id=\"frm_field_67_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container frm12  frm6 frm_first\">\r\n    <label for=\"field_fjnp7\" id=\"field_fjnp7_label\" class=\"frm_primary_label\">Epost\r\n        <span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\r\n    <\/label>\r\n    <input type=\"email\" id=\"field_fjnp7\" name=\"item_meta[67]\" value=\"\"  data-reqmsg=\"Epost cannot be blank.\" aria-required=\"true\" data-invmsg=\"Email is invalid\" aria-invalid=\"false\"  \/>\r\n    \r\n    \r\n<\/div>\n<div id=\"frm_field_68_container\" class=\"frm_form_field form-field  frm_top_container frm6\">\r\n    <label for=\"field_xgypu5\" id=\"field_xgypu5_label\" class=\"frm_primary_label\">Telefon (inkluder landskode)\r\n        <span class=\"frm_required\" aria-hidden=\"true\"><\/span>\r\n    <\/label>\r\n    <input type=\"tel\" id=\"field_xgypu5\" name=\"item_meta[68]\" value=\"\"  data-invmsg=\"Vennligst oppgi nummer med landskode (479999999)\" aria-invalid=\"false\" pattern=\"((\\+\\d{1,3}(-|.| )?\\(?\\d\\)?(-| |.)?\\d{1,5})|(\\(?\\d{2,6}\\)?))(-|.| )?(\\d{3,4})(-|.| )?(\\d{4})(( x| ext)\\d{1,5}){0,1}$\"  \/>\r\n    \r\n    \r\n<\/div>\n<div id=\"frm_field_69_container\" class=\"frm_form_field form-field  frm_top_container\">\n    <label for=\"field_pee4p\" id=\"field_pee4p_label\" class=\"frm_primary_label\">Din beskjed\n        <span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n    <\/label>\n    <input  type=\"text\" id=\"field_pee4p\" name=\"item_meta[69]\" value=\"\"  data-invmsg=\"Text is invalid\" aria-invalid=\"false\"   \/>\n    \n    \n<\/div>\n\t<input type=\"hidden\" name=\"item_key\" value=\"\" \/>\n\t\t\t<div id=\"frm_field_83_container\">\n\t\t\t<label for=\"field_kjh8i\" >\n\t\t\t\tIf you are human, leave this field blank.\t\t\t<\/label>\n\t\t\t<input  id=\"field_kjh8i\" type=\"text\" class=\"frm_form_field form-field frm_verify\" name=\"item_meta[83]\" value=\"\"  \/>\n\t\t<\/div>\n\t\t<input name=\"frm_state\" type=\"hidden\" value=\"rMRULBOx1M4FUCgG\/4QYsEx8c36gQs2QhoftXhih0VKTL2aWblAu73zOQmTgwKln\" \/><div class=\"frm_submit\">\r\n\r\n<button class=\"frm_button_submit frm_final_submit\" type=\"submit\"   formnovalidate=\"formnovalidate\">Submit<\/button>\r\n\r\n<\/div><\/div>\n<\/fieldset>\n<\/div>\n\n<\/form>\n<\/div>\n\n                    <\/div>\n\n                    <div class=\"right \">\n                <p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5504 alignright\" src=\"https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-32.png\" alt=\"\" width=\"1080\" height=\"1080\" srcset=\"https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-32.png 1080w, https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-32-720x720.png 720w, https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-32-500x500.png 500w, https:\/\/thebrandproject.com\/wp-content\/uploads\/Untitled-design-32-768x768.png 768w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/p>\n            <\/div>\n        \n            <\/div>\n\n        <\/div>\n<\/section>\n\n\n\n\n\n<section class=\"block content   \" > \n    \n     \n\n   \n   <div class=\"grid-12\">\n\n    <div class=\"wrapper fade-me split full\">\n        \n                    <div class=\"title\">\n                            <\/div>\n        \n        <div class=\"content \">\n                                            <br>\n                    <a class=\"button\" href=\"https:\/\/thebrandproject.no\/tjenester\/\" target=\"_self\">v\u00e5re tjenester                    \n                                    <?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg width=\"62px\" height=\"62px\" viewBox=\"0 0 62 62\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>Combined Shape<\/title>\n    <g id=\"Finalz\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"Hover-effects\" transform=\"translate(-44.000000, -232.000000)\" stroke=\"#000000\" stroke-width=\"2\">\n            <path d=\"M45,262 L75,292 L105,262 M75,232 L75,292\" id=\"Combined-Shape\" transform=\"translate(75.000000, 262.000000) rotate(-360.000000) translate(-75.000000, -262.000000) \"><\/path>\n        <\/g>\n    <\/g>\n<\/svg>                                <\/a>\n                <br><br>\n                    <\/div>\n\n                    <div class=\"right \">\n                            <\/div>\n        \n            <\/div>\n\n        <\/div>\n<\/section>\n\n\n\n\n\n<section class=\"block posts \">\n\n     \n\n\n    <div class=\"wrapper grid-12 \">\n\n    \n   \n    \n    <div class=\"grid-2 grid-s-1 cg-0 rg-40 rg-s-20 inner\" id=\"load-posts\" data-ppp=\"10\" data-post-type=\"post\">\n\n                <div class=\"item\"  data-id=\"2328\">\n            <div class=\"img-wrapper\">\n                <a href=\"https:\/\/thebrandproject.com\/no\/visuell-identitet\/\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/thebrandproject.com\/wp-content\/uploads\/Design-article-picture.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Visual Brand Identities The Brand Project\" srcset=\"https:\/\/thebrandproject.com\/wp-content\/uploads\/Design-article-picture.png 1280w, https:\/\/thebrandproject.com\/wp-content\/uploads\/Design-article-picture-720x405.png 720w, https:\/\/thebrandproject.com\/wp-content\/uploads\/Design-article-picture-768x432.png 768w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/>                <\/a>\n            <\/div>\n            <h3><a href=\"https:\/\/thebrandproject.com\/no\/visuell-identitet\/\">Fungerer din identitet?<\/a><\/h3>\n            <p>Det er ingen hemmelighet at markedet, bedrifter og mennesker er i konstant endring. Men hva med visuelle identiteter &#8211; n\u00e5r skal de forandres? Enda viktigere, hvordan skal vi ta vare p\u00e5 de?<\/p>\n            <a class=\"readmore\" href=\"https:\/\/thebrandproject.com\/no\/visuell-identitet\/\">Les hele historien <?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg width=\"22px\" height=\"21px\" viewBox=\"0 0 22 21\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>Combined Shape<\/title>\n    <g id=\"Finalz\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"TBP-Home-Desktop-Jan-2022\" transform=\"translate(-912.000000, -3779.000000)\" stroke=\"#000000\">\n            <g id=\"Group-6\" transform=\"translate(180.000000, 3260.000000)\">\n                <g id=\"Group-3\" transform=\"translate(580.000000, 519.750000)\">\n                    <path d=\"M152.75,10.1234568 L162.75,20 L172.75,10.1234568 M162.75,4.08562073e-14 L162.75,19.7530864\" id=\"Combined-Shape\" transform=\"translate(162.750000, 10.000000) rotate(-90.000000) translate(-162.750000, -10.000000) \"><\/path>\n                <\/g>\n            <\/g>\n        <\/g>\n    <\/g>\n<\/svg> <\/a>\n        <\/div>\n                <div class=\"item\"  data-id=\"1679\">\n            <div class=\"img-wrapper\">\n                <a href=\"https:\/\/thebrandproject.com\/no\/arketype\/\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"240\" src=\"https:\/\/thebrandproject.com\/wp-content\/uploads\/archetype.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" \/>                <\/a>\n            <\/div>\n            <h3><a href=\"https:\/\/thebrandproject.com\/no\/arketype\/\">Arketypen bestemmer posisjonen<\/a><\/h3>\n            <p>Vi som mennesker lever ikke i en objektiv og faktuell verden &#8211; spesielt ikke n\u00e5r det kommer til v\u00e5re tanker og f\u00f8lelser.  Noen ganger kommer man over mennesker (og merkevarer) man f\u00f8ler en kobling med. En tiltrekning det er vanskelig \u00e5 sette fingeren p\u00e5 &#8211; som om vi kjenner dem fra f\u00f8r. Hva er det som tiltrekker oss disse? Hvorfor inviterer vi dem inn i v\u00e5re liv og blir lojale mot de? En av grunnene er arketyper. <\/p>\n            <a class=\"readmore\" href=\"https:\/\/thebrandproject.com\/no\/arketype\/\">Les hele historien <?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg width=\"22px\" height=\"21px\" viewBox=\"0 0 22 21\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>Combined Shape<\/title>\n    <g id=\"Finalz\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"TBP-Home-Desktop-Jan-2022\" transform=\"translate(-912.000000, -3779.000000)\" stroke=\"#000000\">\n            <g id=\"Group-6\" transform=\"translate(180.000000, 3260.000000)\">\n                <g id=\"Group-3\" transform=\"translate(580.000000, 519.750000)\">\n                    <path d=\"M152.75,10.1234568 L162.75,20 L172.75,10.1234568 M162.75,4.08562073e-14 L162.75,19.7530864\" id=\"Combined-Shape\" transform=\"translate(162.750000, 10.000000) rotate(-90.000000) translate(-162.750000, -10.000000) \"><\/path>\n                <\/g>\n            <\/g>\n        <\/g>\n    <\/g>\n<\/svg> <\/a>\n        <\/div>\n                <div class=\"item\"  data-id=\"1988\">\n            <div class=\"img-wrapper\">\n                <a href=\"https:\/\/thebrandproject.com\/no\/klar-ferdig-implementer\/\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1716\" src=\"https:\/\/thebrandproject.com\/wp-content\/uploads\/laurie-byrne-EtKSaG-PRbY-unsplash-scaled-e1705313799289.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" \/>                <\/a>\n            <\/div>\n            <h3><a href=\"https:\/\/thebrandproject.com\/no\/klar-ferdig-implementer\/\">Implementering av strategi<\/a><\/h3>\n            <p>N\u00e5r beslutningen om en rebranding er tatt og det strategiske arbeidet er fullf\u00f8rt, kan du endelig begynne \u00e5 realisere endringene internt og eksternt. Implementering av en ny merkevare kan h\u00e5ndteres sv\u00e6rt forskjellig avhengig av st\u00f8rrelsen, m\u00e5lene og ambisjonene til selskapet. Derfor har vi samlet alle v\u00e5re tips for \u00e5 s\u00f8rge for at strategien din vekkes til live.<\/p>\n            <a class=\"readmore\" href=\"https:\/\/thebrandproject.com\/no\/klar-ferdig-implementer\/\">Les hele historien <?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg width=\"22px\" height=\"21px\" viewBox=\"0 0 22 21\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>Combined Shape<\/title>\n    <g id=\"Finalz\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"TBP-Home-Desktop-Jan-2022\" transform=\"translate(-912.000000, -3779.000000)\" stroke=\"#000000\">\n            <g id=\"Group-6\" transform=\"translate(180.000000, 3260.000000)\">\n                <g id=\"Group-3\" transform=\"translate(580.000000, 519.750000)\">\n                    <path d=\"M152.75,10.1234568 L162.75,20 L172.75,10.1234568 M162.75,4.08562073e-14 L162.75,19.7530864\" id=\"Combined-Shape\" transform=\"translate(162.750000, 10.000000) rotate(-90.000000) translate(-162.750000, -10.000000) \"><\/path>\n                <\/g>\n            <\/g>\n        <\/g>\n    <\/g>\n<\/svg> <\/a>\n        <\/div>\n                <div class=\"item\"  data-id=\"1684\">\n            <div class=\"img-wrapper\">\n                <a href=\"https:\/\/thebrandproject.com\/no\/ma-when-brand-matters-most\/\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1303\" src=\"https:\/\/thebrandproject.com\/wp-content\/uploads\/getty-images-goYj5vfSprE-unsplash-scaled.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" srcset=\"https:\/\/thebrandproject.com\/wp-content\/uploads\/getty-images-goYj5vfSprE-unsplash-scaled.jpg 2048w, https:\/\/thebrandproject.com\/wp-content\/uploads\/getty-images-goYj5vfSprE-unsplash-720x458.jpg 720w, https:\/\/thebrandproject.com\/wp-content\/uploads\/getty-images-goYj5vfSprE-unsplash-1280x815.jpg 1280w, https:\/\/thebrandproject.com\/wp-content\/uploads\/getty-images-goYj5vfSprE-unsplash-768x489.jpg 768w, https:\/\/thebrandproject.com\/wp-content\/uploads\/getty-images-goYj5vfSprE-unsplash-1536x977.jpg 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\" \/>                <\/a>\n            <\/div>\n            <h3><a href=\"https:\/\/thebrandproject.com\/no\/ma-when-brand-matters-most\/\">M&#038;A: When brand matters most<\/a><\/h3>\n            <p>More than ever before, mergers &#038; acquisitions are brand-driven choices for continuous growth and development of an organization. When executed right, a strategic expansion can secure transformation success and create new, powerful verticals. However, merging or acquiring another brand requires a clear understanding of the forces that come in play when integrating two organizations \u2014 effectively transforming them into a new reality. And changing the brand strategy at the very core.<\/p>\n            <a class=\"readmore\" href=\"https:\/\/thebrandproject.com\/no\/ma-when-brand-matters-most\/\">Les hele historien <?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg width=\"22px\" height=\"21px\" viewBox=\"0 0 22 21\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\">\n    <title>Combined Shape<\/title>\n    <g id=\"Finalz\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n        <g id=\"TBP-Home-Desktop-Jan-2022\" transform=\"translate(-912.000000, -3779.000000)\" stroke=\"#000000\">\n            <g id=\"Group-6\" transform=\"translate(180.000000, 3260.000000)\">\n                <g id=\"Group-3\" transform=\"translate(580.000000, 519.750000)\">\n                    <path d=\"M152.75,10.1234568 L162.75,20 L172.75,10.1234568 M162.75,4.08562073e-14 L162.75,19.7530864\" id=\"Combined-Shape\" transform=\"translate(162.750000, 10.000000) rotate(-90.000000) translate(-162.750000, -10.000000) \"><\/path>\n                <\/g>\n            <\/g>\n        <\/g>\n    <\/g>\n<\/svg> <\/a>\n        <\/div>\n              \n    <\/div>\n        \n\n\n    \n   \n\n    \n    <\/div>\n\n    <style>.svg-animation{position:absolute;bottom:0px;right:0px;z-index:0;width:100%;display:block}.svg-animation.bottom{left:0px;right:auto;bottom:0px;top:auto}.svg-animation.top{right:0px;top:-1px;bottom:auto}.svg-animation .wrapper-noanimate{position:relative;display:block;overflow:hidden;width:100%;background-repeat:repeat-x}.svg-animation .wrapper-noanimate svg{position:absolute;bottom:0px;right:0px}.svg-animation .svg-wrapper{position:relative;display:block;overflow:hidden;width:1440px}.svg-animation .svg-wrapper svg{position:absolute;bottom:0px;-webkit-transition:all 3s ease;transition:all 3s ease;right:0px}.svg-animation.large .svg-wrapper,.svg-animation.large .wrapper-noanimate{height:117px}@media screen and 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